We inform you that neither Tostadas Charras nor any of its affiliates offer merchandise or goods for sale by means other than those authorized. We are not used to using marketing pages or internet auctions.
WELCOME TO THE PORTAL OF THE REAL MEXICAN TASTE
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Mission and vision
WHAT WE DO
We create value for customers, employees, shareholders and the community by producing and commercializing food and high rotation products for the global market, guaranteeing quality, profitability, and development of our organizational culture.
HOW FAR WE WANT TO GO?
We want to become leaders in: Quality, Profitability and Organizational Culture.
WHAT IS IMPORTANT TO US?
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TEAMWORK
A coordinated effort is the only way we can meet our objectives and generate value.
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QUALITY
We seek to exceed our customers’ expectations in everything we do.
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TALENT DEVELOPMENT
We promote the professional, physical and spiritual development of our people.
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SUSTAINABILITY
All our activities comply with personnel safety standards and are environmentally conscious.
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INTEGRITY
We always comply with our Code of Ethics
At Palacios & Sons facilitate a premier way to place your product into the consumer’s homes, we gain alignment through your brands & products while executing your market strategy.
We proudly represent CHARRAS brand, achieving top positions within the market.
![Truck traveling on road at sunrise – speed and delivery concept. Truck traveling on road at sunrise - speed and delivery concept.](/wp-content/uploads/elementor/thumbs/charras-slide-scaled-pykxsgenybv942igjo8e4dqjgyejii0kef942gvf6o.jpg)
![Comercializacion (1) Comercializacion (1)](/wp-content/uploads/elementor/thumbs/Comercializacion-1-pykxseizknse8jx1om2wpuam39fpg5tiff783foq0c.png)
Palacios & Sons will create synergy within your brands and products to achieve top placement within the market.
We create solid, long-lasting, efficient and profitable commercial partnerships. Our multichannel business model is flexible to the needs of your brand and strategy. No matter if you are in need of brokerage assistance, full representation as a Master Distributor or DSD distribution, we have an option to help you achieve your goals.
Tostiricas Nieto S.A. de C.V. is the first to implement green technology equipment worldwide (masaMaker), which reduces production time from grain to prepared dough to 12 minutes.
We are committed to the quality of our products, as our 35 plus years of experience have allowed us, Tostiricas Nieto, to become the first company in the industry that is certified in FSSC 22000 (global certification in food safety), in addition to having export certifications for the US and Canada.
We are proud to make more than 100 products, ranging between tostadas and snacks, which involve over 500 people in their development.
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Certifications
We currently have several certifications that allow us to produce our own brand and third-party brands, always ensuring compliance with quality requirements.
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![FSSC2200](/wp-content/uploads/2021/08/FSSC2200.jpeg)